I know this won’t please our friend @Lizzs_Lockeroom who has been trying to fit into a pair of Wranglers for the last two years, but it appears the “Lil Favre” controversy has caused the company to cut down on the 18273763 television ads that feature Brett Favre.
During last week’s Monday Night Football Game against the Jets, every other commercial break featured a Favre Wrangler ad.
I did notice this Sunday there weren’t as many, so it wasn’t my imagination. Here are the details:
According to Darren Rovell of CNBC, the Favre spot ran yesterday only 10 times — and only on niche channels. During NFL broadcasts, Wrangler commercials featured Dale Earnhardt, Jr.
The folks at Wrangler previously had taken a wait-and-see approach regarding Favre. Apparently, they waited long enough to see something that caused them to change their stance.
It could be that the news the league will meet with Favre on Tuesday triggered the change. Or, possibly, the folks at Wrangler are suspicious that the lack of cooperation (to date) from the woman at the center of the controversy resulted from a transfer of a sizable chunk of Favre’s Wrangler money.
Favre isn’t hurting for money, so I am sure he is not concerned. PFT keeps hinting that it is possible that Jenn Sterger’s bank account might be larger now, but there is no way to confirm that.
I don’t think Favre will be punished by the NFL, but the damage is done in the court of public opinion. The only way it could change is if Favre and the Vikings went on to a Super Bowl run, which I think is unlikely, but not impossible.
Until then, enjoy the commercial you might not be seeing it as often now.