Patrick Ewing Relaunching Ewing Athletics | Robert Littal Presents BlackSportsOnline

Patrick Ewing Relaunching Ewing Athletics

by Glenn Erby | Posted on Wednesday, August 29th, 2012
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Growing up owning a pair of “EWINGS” was a big deal.

If you are old enough to remember the signature shoe that Knicks star Patrick Ewing wore, then you know he actually had a decent line of sneakers come out.

ESPN.com is reporting that the Hall Of Famer will be relaunching his shoe company, Ewing Athletics, in a few days.

“Over the years, I’ve had a lot of people ask me when they’d see me at appearances of when I was coaching, if I was ever bringing the shoes back,” Ewing said Tuesday. “I just didn’t feel comfortable doing it.”

“We did very well for a while, but it got harder,” Ewing said. “Lot of kids started replacing basketball shoes with Timberland sneakers and Nike became more of a force.”

“We’re not going to mass produce and try to sell as many pairs as we can in the first year,” Ewing said. “We know that if we’re patient, we’ll do well for years to come.”

“We’re not going to mass produce and try to sell as many pairs as we can in the first year,” Ewing said. “We know that if we’re patient, we’ll do well for years to come.”

Ewing was asked about the $100 retail price also.

“There are $500 Louis Vuitton sneakers,” Ewing said. “You can say it’s too high or too low, but if people can afford it, there’s a market for it.”

I’m not sure I’ll have a pair this go round, but with the way the sneaker craze has heated up, he should have no problem finding a niche in this market.

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