Sacramento Tourism Group Spends $10,000 To Run Kings Ad In Time Square (Video)
A group of supporters whose main desire is to keep the Kings in Sacramento lent themselves to a 30 second ad titled ‘This is Our Team’.
The ad will run in New York’s Time Square every 5 minutes for 72 hours, and cost a total of $10,000 to run. The funds were raised by local hotels, and the ad was created by Sacramento Convention & Visitors Bureau and Sports Commission (SCVB).
The ultimate goal of the SCVB and why they chose this particular method of getting this message across is so they get the attention of those attending the NBA Board of Governor’s Meetings on Thursday and Friday, where the fate of the Kings location will be decided.