NFL, Twitter Partner to Bring Exclusive Video Content
The NFL and Twitter has announced a partnership that will bring customized, exclusive content to be available on Twitter through PC, Tablet, and mobile devices. The exclusive content will start today and will include clips of Thursday Night Football, regular season and postseason games, as well as news, analysis, and fantasy football advice, according to NFL.com.
“Partnering with Twitter provides the NFL with a unique vehicle to reach millions of highly engaged fans in an environment which will allow trusted partners and sponsors to align with our brand,” said Brian Rolapp, Chief Operating Officer for NFL Media. “With consumption habits shifting to mobile devices and companion experiences alongside broadcasts of our games, this partnership will provide us an additional channel to reach those users which is completely complementary to our flagship mobile product, NFL Mobile from Verizon.”
The NFL is always on top of things when it comes to giving fans content and exposing the league to other areas of the globe.