Notre Dame and Under Armour have announced the largest shoe and apparel contract in college sports history. Darren Rovell is reporting that the deal is worth $90 million but could actually get larger depending on stock price:
Under Armour’s 10-year deal w/Notre Dame is worth about $90 million. Could be worth more (or less) depending on stock price
— darren rovell (@darrenrovell) January 21, 2014
The deal could get even better for Notre Dame considering there is a clause in the contract that allows the school to take stake some of the cash the company owes the school in company stock. It seems like a really good deal for Notre Dame. The eyes will be watching when they unveil the football jerseys though.
I thought there was no money in college athletics though?