It’s truly incredible that the Jordan Brand has had the staying power that it has. It was reported that he earned $80 million last year and now it’s said that his brand sold $2.25 BILLION in 2013:
2013 vs, 2012 sales by player: Jordan $2.25 B 2013, $2B 2012; Lebron $300M, $300M; Durant $175M, $35M; Rose $40M, $40M; Kobe $50M, $50M
— Matt Powell (@NPDMattPowell) February 6, 2014
The other interesting thing is how flat sales are for the others besides Kevin Durant who skyrocketed. One thing is for sure though MJ is still the king.