Michael Jordan Still Earns $80 Million A Year | Robert Littal Presents BlackSportsOnline

Michael Jordan Still Earns $80 Million A Year

by Vashti Hurt | Posted on Saturday, February 1st, 2014
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Michael Jordan

The G.O.A.T.

Michael Jordan is ten years removed from the NBA and he still out-earns almost all of the world’s highest paid athletes.

Here’s how he’s still raking in the big bucks according to Forbes.

Jordan earned an estimated $80 million last year from corporate partners Nike, Gatorade, Hanes, Upper Deck, 2K Sports, Presbyterian Healthcare and Five Star Fragrances. Other Jordan assets include six restaurants, a North Carolina car dealership, a motorsports team and his 80% stake in the Charlotte Bobcats.

The Jordan Brand, a division of Nike, is responsible for the vast majority of MJ’s earnings. Jordan partnered with Nike after being drafted by the Bulls out of North Carolina in 1984. The original five-year deal was worth $500,000 annually, plus royalties. The terms of Jordan’s current deal with Nike are a closely guarded secret, but royalties now generate more than $60 million annually for MJ, according to sources.

Nearly 30 years later, the brand is still a marketing juggernaut. It controlled 58% of the U.S. basketball shoe market in 2012, according to research firm SportsOneSource. The Jordan Brand’s parent, Nike, was second with a 34% share, while Adidas (5.5%), Reebok (1.6%) and Under Armour (0.6%) divvied up the leftovers.

This is not surprising given the fact that people are fighting over new releases of old Jordans.

Now, that’s what I call residual income.

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About the Author

Life-Long Sports Lover, Self-Proclaimed Trash-Talker, Part-Time Tom Boy, and Full-Time Woman.

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  1. nba is fixed says:

    Michael Jordan makes $80 million dollars a year. Jordan’s boss Phil Knight is a multi-billionaire ($14 billion). Rich vs. wealth!

  2. nba is fixed says:

    Jordan is worth over $500 million dollars. He makes $80 million dollars a year. What has Jordan done for the black community? Don’t worry I’ll wait!

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