The new format had potential, but it didn’t just work out too well.
They need to tweak it a little bit, so it isn’t confusing to the average fan and it focuses more on the creative dunks, not the East vs. West.
Adam Silver was a fan of the new format even though he acknowledges many weren’t.
“I liked it,” Silver said of the dunk contest. “I enjoyed it here sitting in the stands. I didn’t see it on TV, so I don’t know exactly how it came across, but I obviously pay attention to what’s said both in social media, what the media’s writing about it. And the good news is I’ve got a year to improve it. It can always been improved.
“We experimented this year. I don’t want to discourage my folks from experimenting. I think with any business you’ve got to take some chances. We tried something new. I’m sure there’s going to be an opportunity to improve it.”