The Lions may not be prepared to keep Ndamukong Suh, but a unnamed group of investors are going to do their part in keep the monster defensive tackle in Detroit.
The group contacted Outfront Media on Monday afternoon, and by Tuesday afternoon, multiple LED digital billboards around the Detroit and Grand Rapids metropolitan areas saying the same thing — “$UH?” — started to pop up.
Several reporters tweeted out images of the billboards, including Dave Birkett of the Detroit Free Press.
Yup. These billboards are popping up all over Detroit right now. #Suh pic.twitter.com/ZzHHg4Fixf
— Dave Birkett (@davebirkett) March 4, 2015
“A real quick thing started,” Bob Brown, a sales representative for Outfront, told ESPN.com on Wednesday. “They wanted to take advantage of the controversy.”
Brown would not say who purchased the billboards other than to say it was a group of individuals, not an organization. He said it was the same group of fans who bought “Detroit Lyin'” billboards after the Lions’ loss to Dallas in the playoffs earlier this year.