In the wake of Kevin Durant’s ground-shaking decision, many are comparing this to when LeBron James took his talents to South Beach.
Now, both situations are totally different, but one cool thing to look at is jersey sales.
When LeBron went back home in 2014, his jersey sales went through the roof, however, Durant has surpassed his first week totals.
KD sold more jerseys in 1st week with Warriors (July 7-14) than LeBron sold the 1st week he went back to the Cavs in 2014, says @fanatics
— Darren Rovell (@darrenrovell) July 26, 2016
Considering all of the backlash on social media, the Durant brand is doing just fine in real life.
Kevin Durant's Warriors jersey is the best selling NBA jersey in 30 states in July based on sales on @fanatics pic.twitter.com/sZl9Cseg7L
— Darren Rovell (@darrenrovell) July 26, 2016