Nike continues to reach new levels of greatness. In their latest journey to improve athlete’s lives, they are launching a new performance hijab for Muslim female athletes.
The brainstorming sessions in Nike must be something great to be apart of considering the terrific items they are launching. In this case, we got to tip our hat to Nike for this latest move. Here’s the news from their press release:
The Nike Pro Hijab may have been more than a year in the making, but its impetus can be traced much further back, to an ongoing cultural shift that has seen more women than ever embracing sport … This movement first permeated international consciousness in 2012, when a hijabi runner [Sarah Attar] took the global stage in London.
According to Nike spokesperson Megan Saalfeld, the idea of creating an athletic hijab came after Emirati female Olympic weightlifting athlete Amna Al Haddad visited Nike’s Sport Research Lab. At the time, Haddad commented that there’s only one hijab that worked for her during trainings and competitions. Saalfeld explains,
From there, we worked with Amna and a variety of other athletes to see what they needed and wanted in a performance hijab. What we heard was that women were looking for a lightweight and breathable solution that would stay in place without concern of shifting.
When can you ladies expect to see this product in stores? It’s set to release in Spring 2018. Flip the pages to see more of the performance hijab.