LaVar Ball has taken a lot of criticism for his tactics, but that is what tends to happen when a new disruptive force enters an established industry. LaVar Ball was criticized for turning down large deals from Nike and Adidas, but according to LaVar Ball he wants billions for his family not millions.
Lonzo Ball has shined in summer league play, but the scrutiny continues with questions about his shoe choice. Lonzo switched from Big Baller Brand shoes in his first Summer League game, to Nike then Adidas in subsequent games. The criticism followed after the switch, but LaVar Ball explained that Lonzo can wear any shoe he want because he’s an owner and no company can tell him what to wear.
There is a lot of truth in what LaVar Ball said, as shoe contracts restrict players from wearing other brands on and off the court in some cases. As Lonzo continues to grow in the NBA, LaVar Ball’s truth will come closer to becoming a reality for all of his early critics. Don’t be surprised if LaVar turns out to be the one that wasn’t crazy. Flip the page for the video of LaVar Ball speaking on Lonzo playing barefoot and being an owner.