After NBA 2K18 screenshots of Lonzo Ball wearing Nikes surfaced earlier this month, sneakerheads, as well as 2K fans were left to wonder why he wasn’t donning the famed $495 ZO2s.
Lonzo Ball in NBA 2K18 pic.twitter.com/wzSSgUVmJ7
— Steve Noah (@Steve_OS) August 8, 2017
But have no fear, it looks like 2K reached out to Lavar & cut the check, because they’re letting the Twitter streets know you won’t need to fork over $500 to be a Big Baller this season:
We’re excited to announce the @bigballerbrand shoes will debut in #NBA2K18 & be laced up on @ZO2_ at NBA Season Tip-Off! pic.twitter.com/X4NcMS1aNH
— NBA 2K 2K18 (@NBA2K) August 11, 2017
The move to remain independent may have cost the Ball family millions early on, however; Lonzo hasn’t played real game in his NBA career yet & is selling rights to his sneakers & apparel company through commercials, appearances, & now video games.
Flip the pages to see how 2K fans are reacting to the news: