In the aftermath of the media firestorm surrounding Jemele Hill’s twitter comments on President Trump, sponsors and player protests, ESPN is rolling out a revamped version of their social media policy for employees.
Or gag order depending on your point-of-view.
Below is an excerpt of the company’s expectations effective immediately.
Think before you tweet, post or otherwise engage on social platforms. Understand that at all times you are representing ESPN, and social sites offer the equivalent of a live microphone. Simple rule: If you wouldn’t say it on the air or write it in a column, don’t post it on any social network. This also applies to re-tweets and other social shares.
ESPN’s focus is sports. While we acknowledge that our employees have interests beyond sports, it is essential that we not compromise our authority as the worldwide leader in sports coverage.
In other words ESPN will be silencing any opinions it’s employees have unless it makes sports organizations money. If athletes are participating in any activities for the betterment of humankind, ignore it.
To see the full revised ESPN social media policy, CLICK HERE.