College football is BIG MONEY and everyone is capitalizing on it…everyone except the players that is.
Masik Collegiate Fragrances has put together a line of fragrances it claims represents scents associated with some of the most popular football programs in the country. According to their website each school has its own “signature scent” and is perfect way for fans, students, and alum to show their allegiance in a different way.
Masik was extremely meticulous about how they created the scent for each school. They wanted to ensure their perfumers had a clear vision of what each school represented. As a result, Masik conducted campus visits, discussions with students and alumni and a significant amount of research. In the end, the following distinctive characteristics served as inspiration for each university’s “signature scent”:
• School colors
• Mascot spirit
• Traditions and history
• Landmarks and architectural style
• Campus trees and flowers
• Mission statements
• College town character
• Themes in the alma mater and fight songs
Ok. It sounds good, but how does Alabama Football Smell?
Inspired by the cool yet magnetic spirit of the Crimson Tide, The University of Alabama for men opens with a Cold Water Accord intertwined with Fresh Apple Peel. Crisp Fennel and Crushed Juniper Berry mixed with Frozen Cilantro and Elemi Leaf creates an invigorating burst of frosty freshness while Green Moss, Siberian Fir, Cedarwood and Musk lend strength to the base capturing the powerful and eternal bond of Crimson and White! A clean and irresistible scent for the Alabama man.
Top Notes: Cool Water Accord, Fresh Apple Peel
Middle Notes: Crisp Fennel, Crushed Juniper Berry, Frozen Cilantro, Elemi Leaf
Base Notes: Fresh Green Moss, Siberian Fir, Cedarwood, Woodshop Accord, Musk
Don’t worry fans of UNC, Penn State, LSU, Florida, Tennessee, Georgia, FSU, and Oklahoma you can smell like college football too.
This idea would’ve been genius a few years ago when if was cool to circumvent the rules and make hundreds of millions of dollars off collegiate sports, but with the class action suits against the NCAA and EA Sports, and Jay Bilas’ recent expose’ the timing might be a little bit off. I’m not sure how this company got the licensing to use these schools to market their product, but according to their website a portion of the proceeds from each bottle sold will go to the schools general and athletic scholarship fund.
