One way to make Donald Sterling actually hurt in the wake of his racism being shown to the world, is to hit him in the wallet. State Farm is doing just that by saying they will pull their sponsorship from the LA Clippers:
According to @TheHerd, #StateFarm is pulling sponsorship from the #LAClippers in response to the Donald Sterling comments.
— Mark Zinno (@MarkZinno) April 28, 2014
This is just the beginning. There is no way this is just going to go away as Sterling would like. I also wonder if State Farm talked to Chris Paul before they decided to do this.
The money is starting to talk.
*Update* State Farm has suspended their Clippers sponsorship and will investigate per TMZ:
A rep for State Farm — which famously features Clippers superstar Chris Paul in an ad campaign — tells us, “While those involved sort out the facts, we will be taking a pause in our relationship with the organization.”
“We are monitoring the situation and we’ll continually assess our options.”