The Rock is officially taking over the world. He’s gone from 90’s WWE wrestler to movie star, television lead man and business guru. This time Mr. Johnson is partnering with Mark Zuckerberg and Facebook to become the first actor to broadcast on their live streaming app. The other day The Rock streamed a personal workout on Facebook and the response was massive, so naturally the two sides had to continue their relationship.
Today he posted this message for his fans on Instagram regarding his partnership with Facebook:
Very cool to partner w/ Facebook to be the first Hollywood actor to launch their new live global streaming feature from the app. Had a lot fun! The response from fans has been dope since streaming from our Florida gym #TheIronParadise and it’s embedded in my Facebook page if ya wanna check it out. At 23million+ fans on Instagram (my fav platform) and an additional 50million+ on Facebook, Mark and I spoke about the importance of continuing to evolve and grow and create even greater ways to connect with my fans worldwide – and Facebook Live is one of those powerful ways. I’ve said it before many times and it’s true, connecting with fans will always be the best part of my job. And eating sushi with Zuckerberg in Japan ain’t too bad either.
This venture seems like Facebook’s answer to Periscope, so It’ll be interesting to see which stars/athletes are next to sign on with the live streaming app.