What do you get for the guy who has everything? Another sports franchise apparently. Michael Jordan has seemingly never been afraid of new challenges and his latest venture will be a NASCAR joint project with NASCAR driver Denny Hamlin. Even more shocking is that their first driver is none other than Bubba Wallace.
For Jordan this is seen as furthering his initiative to further elevate the Black community in sports: “I see this as a chance to educate a new audience and open more opportunities for Black people in racing,” Jordan said. Jordan previously pledged $100 million towards correcting social injustices in the Black community.
For Wallace, this represents a great opportunity. Wallace has not won a race in his 4-year career and has had a hard time finding sponsorships and doesn’t have the benefit of the latest equipment. Under Hamlin’s tutelage and Jordan’s resources, this should be immediately correctable.
Bubba Wallace is the only Black raver in NASCAR.
Click the slides to views the trio’s announcement.