Straight cash homie.
When the contracts end and the money isn’t right, it is time to move on.
LeBron James is preparing to join PepsiCo after a long-standing sponsorship with Coca-Cola, sources told Front Office Sports.
James would join a growing team of NBA and WNBA stars pitching the rebranded “MTN DEW”
According to sources, James will become the face of Mountain Dew’s upcoming “Rise Energy” line after nearly 18 years as an endorser for Coca-Cola’s Sprite and Powerade brands.
The pending deal may also include integration with Blaze Pizza, which currently offers Coca-Cola products at its more than 300 locations. James owns an approximate 10% stake of the chain.
Flip the page for some of LeBron’s sprite commercials.
Tags: Headline