Phoenix Suns owner Mat Ishbia is doing massive giveaways to the team’s fans this NBA season. According to the Mat who is worth $6.7 billion, he is giving away televisions to fans to watch their NBA games for free. This I think is a good strategy to get more of their fans watching their games, cheering them up and building a strong fanbase.
This could be the new trend in the NBA this season and beyond.
PHOENIX Suns owner Mat Ishbia has a plan to get more fans to watch the team play this upcoming NBA season.
The 43-year-old NBA owner announced that the Suns are giving away free television antennas to fans, with many being able to view the games for free.
The Suns’ owner is worth an estimated $6.7 billion, and he is focused on making Suns games more accessible to NBA fans in Arizona.
Phoenix signed a new media rights deal with Arizona’s Family (channel 3 and CBS5), and the network will be the home for all 70 Suns games in the regular season and all five preseason matches.
The team revealed this week that they are giving away a free indoor TV antenna so Arizona residents can watch the games or 20% off an outdoor antenna.
With this move with locally-broadcasted games, Phoenix is expected to reach 2.8 million homes.
The move shouldn’t come as a surprise. Ishbia has been very open since buying the team earlier this year.
In his introductory press conference, he said the team would focus on values like community experience and fan engagement.
“We’re not focusing on money,” Ishbia said in April.
“We’re focusing on winning, success, and taking care of fans, taking care of the community.”
The Suns head into the 2023 season with Ishbia entering his first full year as team owner.
Ishbia purchased the team for $4billion last winter and immediately made his presence felt.
He traded for Kevin Durant from the Brooklyn Nets just days into owing the team and let go of head coach Monty Williams at the end of the season.
The Suns would then trade for three-time All-Star Bradley Beal, hoping to form the NBA’s best three-person combination with Durant and Devin Booker.
Fans can expect the new viewing plan to start at the preseason opener on October 8 in Detroit against the Pistons and former Suns head coach Williams.
Phoenix Suns mean business this season in the NBA and they could be the first team to set such a record and trend. Other NBA teams are likely to follow suit if it works the magic for the Suns.
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