TMZ has gone from being regarded as uncreditable gossip to now one of the most respected media sources in sports–crazy world. From their handling of the Donald Sterling saga, to most recently, the leaking of the Ray Rice footage, the news outlet is riding high.
TMZ already has an entertainment gossip show on Fox, but now TMZ Hollywood Sports which focuses on athletes is coming to tv, as well.
The Reelz Channel — a subscription-based service — has ordered a weekly series titledTMZ Hollywood Sports. The show will, according to PR statements “deliver a fast-paced, hard-hitting and fun look at a collision of worlds where sports (with no Xs and Os) meets celebrity meets Hollywood.” The show debuts on Sept. 29.
Not quite sure the reasoning for the name brand news outlet to go to such an obscure channel, but in the age of rapid social media this doesn’t hurt at all.
H/T Awful Announcing