Love him or hate him Chad OchoCinco is the best example of someone using social media to expand his brand and put money in his pockets.
Lover her or hate her Evelyn Lozada is a prime example of someone taking 15 minutes of fame on a reality show and stretching it into a full fledge career.
When you bring two hustlers together, do you get the perfect marriage? Probably not, but you will be watching won’t you?
Set to tie the knot with New England Patriots receiver Chad Ochocinco, Evelyn’s planning a stylish affair for 250 guests including invitees Rihanna and Gisele Bundchen — and the entire process is being filmed for the couple’s new series Ev & Ocho. “There’s extra pressure because you want everything to be perfect!” Evelyn exclaims to Life & Style. Most important? Creating her dream “I do” dress with the help of designer Ines Di Santo. “I want to look like a sex kitten walking down the aisle.”