Instagram has become a popular way for consumers to connect with their favorite brands and personalities. It’s designed in a unique way to make consumers feel like they truly can connect with famous individuals and brands on a personal level.
There are thousands of popular celebrities, athletes, and businesses who never disappoint on social media, but NBA players often have some of the best content. They live a rich lifestyle with unique perspectives. They don’t have to buy Instagram followers to become popular—they simply know how to present themselves in a way that people love.
If you’re a basketball fan, your Instagram profile would be remiss if it wasn’t connected to these popular NBA players with millions of followers.
- LeBron James
It’s no wonder that LeBron James tops the list of most popular NBA players on Instagram. His profile currently boasts 52 million followers with millions of engagements on each post, story, and video.
According to many enthusiasts, LeBron James is the best player in the league. He has an incredible record that includes returning after an injury as one of the oldest players in NBA history while still staying strong in his game.
IG fans likely follow him to see not only his latest stats and feats in the game, but also to catch a glimpse of his personal life. The man seems to be a humble, down-to-earth guy who loves family and often gives to charity. It makes him even more popular among his fanbase.
- Stephen Curry
Ever since Steph Curry started breaking records for the Golden State Warriors, he’s been an unbeatable force in the NBA fan base. His Instagram account is clear evidence of that. Although he has half of the followers of LeBron at 27.2 million, he’s still at the top of the list for IG popularity.
It’s clear that Steph has a talent for the game, one that hasn’t been seen in many years. His followers often see reports of his greatness and action shots on his profile. But he also has a very personable, relatable side when it comes to his family.
He’s always talking about his family, sharing photos of his wife and kids and their time together. You’ll also get to see awesome footage of he and his children at press conferences or in everyday life. His adorable children and zest for life are simply captivating.
IG followers can look forward to a new series “Stephen vs. The Game” to see personal views of his personal life and career and how he balances the two.
- Kyrie Irving
Another highly revered NBA player, Kyrie Irving is an amazing player at just 27 years old. Some would argue that Irving’s ball-handling skills are the best in the business, especially after he’s earned All-Star status four times.
His Instagram presence never misses as well. He often posts about his new life and career in Boston, loving life and his new girlfriend. Sorry, Cleveland!
Kyrie’s 13.3 million followers can log on daily to see a variety of posts about his workout regime, shoe endorsements, time with family, and the little things that bring him so much joy.
- Dwyane Wade
You have to admit: Dwyane Wade has style both on and off the court. He holds countless records in the NBA, including holding the NBA Championship trophy three times and being an All-Star 13 times. His career is on fire, and fans are looking forward to the amazing things he’ll do in the future.
Then, there’s his awesome personal life. To begin with, he’s married to the stunning Gabrielle Union, and they have one of the most beautiful baby girls on Instagram. His 14.8 million followers are daily privy to Dwyane’s devotions bot hon and off the court. He’s not shy about his love of both his personal life and his career, and he’s a master at curating stunning photos for his page.
- Russell Westbrook
Whether or not you’re a fan of the Houston Rockets, you can’t deny that Russell Westbrook is a fantastic player. Like others on this list, he’s achieved All-Star status and the NBA’s MVP award. This last season, he also boasted a triple double-double, a huge career high for him.
In 2018, Westbrook was also awarded the Best Style Fan award for the second year running on account of his impeccable fashion sense. If you’re one of his 14 million followers, you know exactly why he’s won that award twice in a row.
- Kevin Durant
Kevin Durant is a great personality to follow in both his basketball career and his social media presence. To begin with, he holds a series of impressive titles and achievements, including two-time NBA chamption, two-time NBA MVP, four-time NBA scoring champion, and eight-time All-Star.
His 11.5 million followers can follow his career closely along with his business ventures, personal interests, and fashion choices. There’s a lot to love about his strong and varied Instagram presence.
- James Harden
James Harden is a five-time All-Star player who clearly deserves every bit of that title. He’s easily one of the most prominent scorers in the NBA with an impressive track record for threes. He can create his own shot, drive lay-ups like no one else, and nail shots from beyond the arch every time.
As for his Instagram presence, he has several things going for him, including his impressive beard. It’s the best in the NBA and makes for awesome photoshoots with his fans. He often posts shoe releases, pleasing those who love their footwear.
He also tries to keep things real and down-to earth, sharing sweet moments with fans and the little things that make life great. Few NBA players can top the Instagram presence of his star with 10.5 million followers.