Whatever Beyoncé touches or mentions will turn into gold, it’s quite simply a fact of life. The bottomline for Onlyfans is once again showing this to be true.
Upon dropping the “Savage” remix out of nowhere with Megan Thee Stallion, social media went into a frenzy with the video having received over 10 million views on Meg’s YouTube channel alone.
OnlyFans has reported a record traffic increase following the shoutout from Beyoncé. Here’s exactly how much traction the company has gained.
Written by her husband, Jay-Z, Bey raps, “Hips Tiktok when I dance/On that Demon Time, she might start an OnlyFans.” Following the remix’s release and subsequent blow-up, the company’s COO, Tom Stokely, spoke about his excitement from the shoutout in a recent interview with The Daily Beast. During the conversation, he also mentions that the site has seen a spike in its engagement, likely because one quick name drop from B.
“The surprise call-out from Beyoncé on the ‘Savage’ remix was very exciting for us, to say the least,” he said. “Her stamp of approval comes on the heels of major stars joining the platform in recent weeks, including Blac Chyna, The-Dream, Safaree Samuels, and Casanova. We built OnlyFans as a platform to enable creators to share their authentic content, free from brand endorsements and paid deals, and the growing momentum among these celebrities is the beginning of a new movement in social media that prioritizes personalization over mass appeal.”
The numbers backup Tom Stokely’s comments on OnlyFans receiving a nice shot in the arm thanks to Bey. In less than 24 hours of the “Savage” remix release, traffic on the site spiked up 15 percent. OnlyFans has also received over 3.5 million signups in the month of March alone.
Flip the page for video of the Savage Remix.