Mikayla Demaiter, a former Canadian ice hockey goaltender turned social media influencer, is once again captivating the internet with a provocative Instagram post showing her playing pool while wearing a bikini.
The 25-year-old from Chatham posted a series of images Thursday on her Instagram account @mikaylademaiter, which has more than 3 million followers. In the photos, Demaiter leans confidently over a pool table in a revealing bikini, cue in hand. She captioned the post: “play me in pool … even if you lose, you’ll still feel like you won.” Within 24 hours, the images had amassed more than 40,000 likes and 1,500 comments, with fans flooding the section with praise for her confidence, looks and playful personality. The post has already begun spreading across other social platforms, drawing fresh media coverage.
Demaiter played junior hockey as a goaltender for the Bluewater Hawks in Canada’s Provincial Women’s Hockey League. Born May 14, 2000, in Chatham, Ontario, she showed early promise in the net before a serious knee injury ended her competitive career in 2019 at age 19. The injury forced an early retirement from the sport she had dedicated much of her youth to pursuing.
Following her exit from hockey, Demaiter successfully pivoted to modeling and full-time content creation. She has built a massive online following by sharing lifestyle, fashion and swimsuit photos that emphasize her figure and outgoing personality. Media outlets have frequently described her as one of the most followed former female hockey players on social media, and she has leaned into that attention with bold, body-positive posts.
This is not Demaiter’s first viral moment. She has repeatedly trended with similar bikini and modeling content since leaving the ice, generating coverage in both sports and entertainment publications. Her ability to maintain high engagement has turned her into a successful influencer with brand partnerships and a dedicated global fan base.
While some former female athletes have faced criticism for shifting focus from sports to modeling, Demaiter appears unapologetic about her new path. She has not issued any additional statement about the latest post beyond the original caption.
Demaiter continues to reside in Ontario and remains highly active on social media, regularly posting content that keeps her millions of followers engaged. The latest images underscore how she has transformed a shortened athletic career into a thriving personal brand that shows no signs of slowing down.
