Snoop Dogg is the new CEO of a startup that he has a ton of experience in.
The site called Merry Jane, a community that’s centered around the cannabis lifestyle and business, includes content from various partners including actor Seth Rogan.
Me n Ted Chung got a big announcement – watch us live at 12noon pst http://t.co/SLgtCfjsUs #TCDisrupt #MERRYJANE
— Snoop Dogg (@SnoopDogg) September 21, 2015
The site will launch in October and will only let 420 people into the site in beta.
Snoop’s partner Ted Chung says that this is the priority for things in the cannabis space:
“Snoop has been at the forefront of this throughout his entire year.” He says it’s a way to gather the top tier influencers and content creators in the space and sharing communication around cannabis.
Merry Jane wants to be at the forefront of the cannabis discussion. And Snoop Dogg is certainly no stranger to it: “I enjoy it for medical reasons and it’s a peace situation for me. I always see beautiful things around me. I’ve always been an advocate for me,” Snoop says. The rapper wants his site to be a place where aficionados and those who are curious about it to be able to find information right on the site.
Merry Jane will provide different and original shows ranging from creating edibles to include a series called “Deflowered” which features 1-on-1 interviews where people can share stories about their marijuana experience.