Deadspin reports that Shawn Wines will be writing for the show.
Wines wrote, High Maintenance and She’s Gotta Have It.
The show focuses on two friends trying to be the best in a wild sneaker industry.
James has already made a name for himself with Nike, in 2003 James signed a 90 million dollar contract.
James produced, Survivors Remorse and The Wall, a gameshow on NBC.
James is clearly looking towards his future whether he becomes an owner or if he continues producing tv shows.
Stay tuned for details on the new tv show coming soon to HBO.