With each and every day Cameron Newton reminds me more and more of Reggie Bush.
Before Reggie Bush ever stepped on a NFL field, he had already crossed over to mainstream stardom, beyond the football. Cam Newton is moving toward that point.
Under Armour has signed Newton to the biggest NFL Rookie endorsement deal ever.
Former Auburn University Heisman Trophy winning quarterback Cam Newton has signed a shoe and apparel deal with Under Armour.
Terms were not disclosed, but according to sources this deal will be the largest deal ever given to an incoming NFL rookie, surpassing the $1 million a year deal adidas gave to Reggie Bush in 2006 both in terms of annual guarantee and overall dollars. Sources said the deal seeks to capitalize on both Newton’s fame in college and his future potential. Under Armour will unveil a whole collection of Cam Newton Auburn items, including jerseys with his name on the back, as well as football and training gear, including signature a signature shoe line.
Big signing by Under Armour as most assumed Nike would get the deal done. If Reggie Bush on the field would have lived up to expectations who knows how big he would have become (still very marketable athlete). Cameron faces same dilemma and will be under even more pressure as a quarterback to play at a high level.
Being just good, won’t be enough, he will have to be great.