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Amazon Prime Is Paying A Whopping $120 Million For Exclusive NFL 2024 Playoffs Deal

It’s reported that Amazon Prime is coughing out a whopping $120 million for the exclusive for the NFL 2024 playoffs.

Amazon Prime is taking over from NBCUniversal’s Peacock as the league’s exclusive streaming rights partner for a playoff game next postseason.

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Michael McCarthy of FOS reported Wednesday that the deal is expected to finalize, and Amazon will be “paying an estimated $120 million for exclusive rights.”

However, this isn’t the first time the network had a chance to broadcast playoff football. 

The Wall Street Journal reported that the NFL approached Amazon first before going to Peacock last year.

NBCUniversal paid nearly $110 million for the exclusive rights to show the Kansas City Chiefs road match-up against the Buffalo Bills in the wild-card round.

This is a major change in the NFL 2024 playoffs. NBCUniversal’s Peacock paid nearly $110 million for the exclusive rights and now, Amazon Prime has gone big by dropping $120 million for the deal.

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