Kendall Jenner is making fun of one of the most notorious pop-culture falsehoods about the Kardashian-Jenner family by exploiting the Super Bowl limelight.
In a recent advertisement for Fanatics Sportsbook, Kendall embraces the long-standing internet belief known as the “Kardashian Curse,” which holds that athletes’ careers mysteriously collapse after dating a member of the renowned family.
In the moment, she says:
“Haven’t you heard? The internet says I’m cursed,”. “Any basketball player who dates me kind of hits … a rough patch.”
“While the world’s been talking about it, I’ve been betting on it.”
let’s put this kurse to the test on the biggest stage. who should I pick? 😇 @FanaticsBook @Fanatics pic.twitter.com/MkXzGaX4CX
— Kendall (@KendallJenner) January 27, 2026
She is seen throwing a match into a bucket of jerseys while making light of the mistakes made by previous lovers, saying that “nobody was getting a ring in this house.”
The model jokes that she relies on fans’ superstitions and sports phobia, which has made her extremely wealthy through large wagers on her former partners.
Devin Booker, Ben Simmons, Blake Griffin, and Jordan Clarkson are just a few of the NBA players Jenner has dated. However, she is turning the conversation into a joke rather than avoiding it.
The New England Patriots and Seattle Seahawks will square off in Super Bowl LX, a repeat of the 2015 championship game.