LeBron James is consistently finding ways to increase his brand. LeBron, who is already producing the show Survivor’s Remorse on Starz, is launching a new reality show on CNBC. The idea of the show is to meet struggling businesses in Cleveland and help them turn things around.
Details on the show are scarce at this stage but we know that the name will be “Cleveland Hustles”. It’s pretty clear that we don’t have to worry about LeBron James’ reconversion after basketball.
